Friday, 13 March 2009

2 days in 2 words

I was reading an article on AccountingWeb earlier and happened to catch sight of an advertisement that offered a 2-day course at the London Business School on "Managing the Board of Directors".

The tag line was "Doing the right thing to keep the Board doing the right thing".

Now I always thought that "doing the right thing" could be summed up in two words: Be Honest. That's honest with your staff, your customers, and your shareholders, in fact, with everyone.

I would say it's impossible to train people to be honest in 2 days.

It'll either take no time at all (for someone who already follows this way of doing business) or it'll take a whole lifetime to learn.


  1. Well said. Honesty is the best USP!

  2. Thanks Glen.

    It's a sad indictment that it's a USP rather than an ESP (Everyone's Selling Point).



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